Nov 2, 2023
Given that 30% of annual giving happens in December, it's crucial for nonprofits to have a winning year-end fundraising strategy. Calendar year-end fundraising leverages end-of-year tax benefits to motivate donors to give, while also aligning with the holiday spirit when people are more inclined to be charitable. In today's podcast episode, the IPM Advancement team shares their best tips for CYE fundraising, including the importance of major donors, why direct mail still matters, how to navigate 2023 trends and challenges, re-engaging lapsed donors, the role of self-care in fundraising, how to strategize for 2024, and more.
Free 30-minute fundraising consultation for NPFX
listeners:
http://www.ipmadvancement.com/free
Want to suggest a topic, guest, or nonprofit organization for an upcoming episode? Send an email with the subject "NPFX suggestion" to contact@ipmadvancement.com.
Additional Resources
[NPFX] Engaging Women
Philanthropists to Improve Donor Retention
https://www.ipmadvancement.com/blog/engaging-women-philanthropists-to-improve-donor-retention
Best Wellness Practices for
Nonprofit Fundraisers (#4 Might Surprise You)
https://www.ipmadvancement.com/blog/best-wellness-practices-for-nonprofit-fundraisers-4-might-surprise-you
[NPFX] Nonprofit Fundraising at
Year-End: 4 Things to Do
https://www.ipmadvancement.com/blog/nonprofit-fundraising-at-year-end-4-things-to-do
IPM's free Nonprofit Resource
Library:
https://www.ipmadvancement.com/resources
Michele Rebeor is a
founder of Synergy Philanthropy and an IPM Advancement consultant.
Her work supporting nonprofit organizations focuses on building and
maximizing donor relationships that result in greater levels of
giving. Michele also has a rare expertise in effecting strategies
that acknowledge the role and importance of women donors and their
impact on the future of philanthropy.
https://www.linkedin.com/in/michelerebeor/
Samantha Timlick is the VP of
Client Services at IPM Advancement. Since 2007 she has managed
renewal, appeal, and acquisition programs encompassing more than
200 million total recipients — focusing on highly segmented direct
mail microtargeting, personalized inbound and outbound
telemarketing, and integrated e-campaigns.
https://www.linkedin.com/in/stimlick/
Alan Knobloch is a founder of
Synergy Philanthropy and an IPM Advancement consultant. He has
worked in the nonprofit sector for over 30 years, holding positions
at The Nature Conservancy Arizona, St. Joseph’s Hospital and Barrow
Neurological Institute, Phoenix Children’s Hospital Foundation, and
Valley of the Sun United Way.
https://www.linkedin.com/in/alan-knobloch-8603347/
Melissa Cowley Wolf is the
founder of MCW Projects and an IPM Advancement consultant. Melissa
has more than 20 years of experience in philanthropy, specializing
in next era philanthropic strategy, and organizational and
executive wellness for leaders and collectives who want to make an
impact.
https://www.linkedin.com/in/melissa-cowley-wolf-6440a79/
Gina Parziale is a
Certified Fundraising Executive and IPM Advancement consultant.
With 20 years of experience in leadership and development for
patients advocacy and nonprofit health organizations, Gina provides
strategic planning, fundraising planning and execution, Board and
staff development, therapeutic advancement, and engagement with
industry to patient advocacy groups.
https://www.linkedin.com/in/ginaparziale/
Russ Phaneuf, a
co-founder of IPM Advancement, has a background in higher education
development, with positions at the University of Hartford, Northern
Arizona University, and Thunderbird School of Global Management. As
IPM's managing director & chief strategist, Russ serves as lead
fundraising strategist, award-winning content creator, and program
analyst specializing in applied system dynamics.
https://www.linkedin.com/in/russphaneuf/
Rich Frazier has
worked in the nonprofit sector for over 30 years. In his role as
senior consultant with IPM Advancement, Rich offers extensive
understanding and knowledge in major gifts program management, fund
development, strategic planning, and board of directors
development.
https://www.linkedin.com/in/richfrazier/